We always keep an eye on the trends for each season, adapting them to our timeless formula to ensure that your maternity wardrobe is stylish, yet adjustable to whatever trend or season you’re wearing it in
Signature pieces that can be worn after your pregnancy and will still be relevant for years to come. So when Pantone’s Colour of the Year 2020 was revealed as Classic Blue, we couldn’t help but celebrate with our favourite shades of blue.
Here are just some of our favourite pieces that fall into the classic colour palette. Many of them are returning bestsellers, so you already know that they are designed with longevity.
"Really comfortable dress. Great that it can be dressed up or down, making it super versatile"
LAURA, CUSTOMER
Cool, calm and confident – these blue toned, bump flattering maternity essentials are here to stay
Love Kelsy? Meet Janie
A sleeveless take on our bestselling Kelsey with plenty of space for your growing bump. It has a side-sewn belt...
The Dress That Does It All
If you buy just one thing to see you through your pregnancy, make it Araminta. This is your hard-working LBD...